My family is a farmer too, a coffee grower too. So when you wrote that on Twitter, I said, “Hey, I can give you maybe what the farmers think.” I was a farmer too. Also, I have been in the other part of the chain-that is to sell the coffee to roasters. I have seen and learned a lot of things with them. I have been working with more than 200 growers, mostly in Huila. I have been working in coffee for four years. Sebastián: Well, I am pretty active on Twitter, mostly reading, not tweeting. We've been talking for a couple of weeks back and forth, and I was wondering what drove you to want to reach out or want to share stories about farmers in Colombia? What were you not seeing that you were like, “This story needs to be told?” Let's do that.”Īnd you did-you totally delivered. And you, as far as you can do on Twitter, raised your hand and were like, “I can help you tell stories from Colombia. I think having a little bit of background about how we got connected would be helpful.Ī couple of weeks ago, I asked people to make different pitches or share different ideas about podcast episodes that they would want to see. And also, as a buyer, I search the region, I get coffees-and yeah, I think that's the idea of me being here and I'm really excited to be part of it.Īshley: I'm excited for you to be part of this too. I am here to give an overview on how coffee grows inside in this industry and the insights that the farmers here think about the specialty coffee. I am at the farm of Latorre & Dutch called La Maria. I am the country manager for Latorre & Dutch Coffee Traders, an Australian company that trades coffee from a lot of regions in the world. I'm from a region of Huila, which is pretty famous for coffee-growing right now.
Here’s part one with Sebastián and Deiro.Īshley: Sebastián, I was hoping you could start by introducing yourself. Anyone who buys coffee should tune in-as I record this introduction, there are demonstrations in Colombia to protest corruption and inequality, exacerbated by the COVID-19 pandemic, so I hope this encourages anyone who buys coffee from Colombia to think critically about their purchasing decisions and listen to farmers. I can’t stress how much I learned in these two episodes. Sebastián and I begin by setting up the premise of the episode, and then you’ll hear responses from Deiro, which Sebastián translates and gives further insights on.Įpisode two-which is out right now-does the same but with Alejandra, a producer who is part of a women’s cooperative in southern Colombia. In the first episode, we talk to Deiro, who owns a farm in Colombia. Sebastián and I talked for almost two hours, so we broke this up into two episodes. Sebastián and I then listened to the audio and he broke down their answers.
The farmers, named Deiro García and Alejandra Hoyos, were given a set of questions and then recorded their responses as voice memos-their responses are in Spanish.
What we decided to do was interview two coffee producers and ask them questions about the side of coffee-growing that’s not often talked about-the struggle of selling coffee, the power dynamics between buyers and sellers, and the volatility of the coffee market. When I first mentioned this project on Twitter, he messaged me almost immediately, saying he’d like to help me tell stories of coffee producers in Colombia. He’s based in Colombia, and his job is to act as a liaison between people who want to buy coffee and people who grow it, understanding and synthesizing the needs of both in the process. Sebastián Diácono is a country manager for Latorre & Dutch, an international coffee-trading and -exporting company. This episode is a little different than what you’ve heard so far.
#SOY UNA TAZA SERIES#
A few weeks ago, I put a call out to coffee folks, fans, and drinkers across the globe to pitch ideas about the podcast they’ve been dreaming of making-and today we’re turning the mic over to the fourth in our series of guest creators.
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